Download Agribusiness and Society: Corporate Responses to by Kees Jansen, Sietze Vellema PDF

By Kees Jansen, Sietze Vellema

This quantity examines intimately how some distance agribusiness companies are responding to the possibilities and pressures caused by rising environmental knowledge, to play their half within the "greening" of agriculture and foodstuff. particularly, in what methods are those firms altering their R&D and company practices to be able to improve new environmentally orientated items, prone and strategies of creation? And what can they alter in their personal volition, and the place is exterior course an important situation of environmentally pleasant innovation? those questions are explored via a chain of hugely unique investigations of specific biotech and different agribusiness companies--including Monsanto, Ciba Geigy, Dole, and Chiquita--and their habit particularly elements of the realm, together with California, Europe, Australia, Brazil, and valuable the USA.

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Additional info for Agribusiness and Society: Corporate Responses to Environmentalism, Market Opportunities and Public Regulation

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2000) Down to Earth: Applying Business Principles to Environmental Management. Boston, MA: Harvard Business School Press. Rip, A. and R. Kemp (1998) ‘Technological Change’, in S. Rayner and E. L. Malone (eds), Human Choice and Climate Change: Volume Two, Resources and Technology, pp. 327–99. Columbus, OH: Battelle Press. Shrivastava, P. (1996) Greening Business: Profiting the Corporation and the Environment. Cincinnati, OH: Thomson Executive Press. Tokar, B. (2001) Redesigning Life? The Worldwide Challenge to Genetic Engineering.

Vorley, W. and D. Keeney (eds) (1998a) Bugs in the System: Redesigning the Pesticide Industry for Sustainable Agriculture. London: Earthscan. Vorley, W. and D. Keeney (1998b) ‘Solving for Pattern’, in W. Vorley and D. Keeney (eds), Bugs in the System: Redesigning the Pesticide Industry for Sustainable Agriculture, pp. 193–215. London: Earthscan. 41 | t wo three | Monsanto facing uncertain futures: immobile artefacts, financial constraints and public acceptance of technological change Sietze Vellema § Technology plays an ambiguous role in achieving sustainable development: it has the potential for solving serious environmental problems and it has already been demonstrated to be a major source of environmental problems (Schot, 2001).

A ‘big project’ paradigm grew around these large contracts in the late 1960s and 1970s, based on aerial applications of insecticides,5 and lived on in the company even as the real world of small farm agriculture was changing. By the late 1980s, many parastatals were being broken up or privatized in response to economic reforms and structural adjustment programmes. There emerged a market of millions of small farmers making independent pest-control decisions under conditions of imperfect information and weak extension systems, served by distribution systems that involved huge numbers of salesmen from the multinationals and local formulators, marketing via independent pesticide dealers.

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